This captivating jewellery shoot was orchestrated for the visionary brand, Tyger By the Tail, to unveil their latest collection of bold and expressive looks for the year. The campaign aims to showcase the brand’s commitment to fashion.

The collection features a range of rings, earrings, necklaces, and bracelets, all designed to be stacked and layered for a truly individualistic statement. The jewellery itself is the star of the show, with chunky, customised pieces taking center stage.

The brand’s signature “Insta-rings” are prominently featured, adorned with personalised engravings and bold designs. The overall aesthetic is a celebration of individuality and self-expression, with a nod to the latest trends in street style and youth culture.